2012 Election

Why There Aren’t Supermarket Scanner Moments Anymore

Everybody knows the story. Another sad impostor in the long line of presidential candidates who try to emulate the Normals, George H.W. Bush walked into a grocery store one day in 1992 and blew his Joe Sixpack cover story by marveling at the futuristic wonder that was the store’s decade-old bar code scanning technology. Everybody knows …

Decision 2012: To Heckle or Not To Heckle

Can we at least agree to let each other speak? Apparently not.

The two candidates running for office have taken different approaches to the heckle question. The Obama campaign does not heckle, at least in ways that are …

Rubio Mania Meets Reality

Updated, 6:10 p.m.

ABC News’ report that Marco Rubio is not among the candidates Mitt Romney is vetting for vice president is a surprise in one respect: Rubio’s cadre of boosters has been vocal for so long about his suitability for the ticket that Romney’s decision not to shortlist the Florida Senator could be construed as a …

The Campaign of No Change

In the normal meta-narrative of a presidential campaign, when things are going badly, talk of change fills the air. The least extreme move is to change tactics. A more extreme move is to change strategy. The most extreme move is to change senior personnel. Not surprisingly, there is no sign of any such response from Team Obama at this point.

The Twitter Campaign

President Obama doesn’t think much of the campaign his opponent is running. “You can pretty much put their campaign on a tweet and have some characters to spare,” Obama told the crowd at a Tuesday fundraiser. It was a fitting salvo for a presidential election that resembles nothing right now so much as an Internet flame war. And so …

The Republican Confidence Boom Decoded

Republican confidence about the presidential election is breaking out in all the usual places. Talk radio has become a gloat-a-thon, Fox talking heads are giddy. Donors’ checkbooks never close.

Even in more sober GOP circles, the Obama-can’t-win industry is in growth mode.

Las Palabras de Mitt Romney

Steve Schmidt, the strategic manager of John McCain’s 2008 campaign, got a friendly New York Times profile over the weekend, complete with some funny vision quest photos of Schmidt amid trees. The story is notable mainly for the perfectly sardonic way he summarizes the art of modern campaign strategy: “I’m not sure I want to spend …

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