TARP By Any Other Name

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Here’s one that seems perfect for Swampland commenters: The Curious Capitalist’s “Rename the TARP” Contest.

Justin writes:

I’ve already endorsed money manager Bob Andres’s proposal to change TARP’s name to BARF (for Bank Assistance Relief Fund). But somehow I don’t think that’s what Treasury’s looking for. They need something positive.

Hmmm. How about SNAZZY (Stimulating New Acquisitions of Zambonis and Zithers. Yay!)? No, that’s more stimulus plan than a bank rescue. Or maybe GRRREAT (Government Repurchase, Repurposing, Regurgitation or Elimination of Assets in Trouble)? Naaah. Too digestive, and thus reminiscent of BARF.